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The Charlevoix Chamber: 5 Critical Ways It’s Shaping Northern Michigan’s 2025 Economic Landscape

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The Charlevoix Area Chamber of Commerce (CACC) is more than just a networking group; it is the central engine driving commerce, leadership development, and quality of life in the greater Charlevoix, Michigan community. As of late 2025, the Chamber remains a vital, energizing force, actively uniting over 400 business and individual members to promote a thriving local economy and enhance the region’s unique appeal. Its strategic focus on advocacy, education, and popular tourist events is setting the tone for a prosperous year ahead in Northern Michigan. This deep dive reveals the Chamber’s current priorities, the key people leading its efforts, and the specific programs designed to empower local businesses, from small retail shops to major industrial stakeholders. The organization’s work is crucial for maintaining Charlevoix’s delicate balance between a vibrant commercial center and a world-class tourist destination on the shores of Lake Michigan and Round Lake.

Organizational Profile and 2025 Leadership Roster

The Charlevoix Area Chamber of Commerce operates as a non-profit organization, governed by a dedicated 10-member Board of Directors who volunteer their time to guide the organization’s mission: to support commerce and provide leadership to enhance the quality of life in the area. The Chamber’s effectiveness is built upon the strength of its executive team and the diverse expertise of its board, ensuring a comprehensive approach to local business challenges and opportunities.

Key Chamber Staff and Executive Team

  • President: Sarah Van Horn, IOM. Ms. Van Horn leads the executive team, focusing on strategic direction, advocacy, and member value.
  • Programs & Member Engagement: Caitlin Cole. This role is crucial for coordinating events, educational programming, and ensuring members are actively involved.
  • Staff Member: Aubrey Arnold.

Selected 2025 Board of Directors

The Board of Directors is the principal governing and policymaking body of the CACC. The 2025 board includes experienced local leaders from various sectors:

  • Past Chair: Brett Binkley (North Prime Real Estate)
  • Treasurer: Corey Bascom (Kammermann & Bascom, P.C.)
  • Director: Seth Arnold
  • Director: Tim McQueer

Driving Economic Development and Business Advocacy

The Chamber’s role in economic development extends far beyond simple networking meetings. It acts as a powerful advocate for its members, partnering with regional and state organizations to secure resources and influence policy that benefits the Charlevoix business environment.

Strategic Advocacy and Alliances

The CACC significantly enhances its influence by participating in the Northern Michigan Chamber Alliance. This coalition allows the Charlevoix business community to have a unified voice in statewide and national legislative discussions, focusing on issues critical to Northern Michigan, such as seasonal workforce housing, infrastructure, and tourism funding.

Collaborative Economic Resources

For businesses seeking growth, the Chamber serves as a critical connector to key resources. It works closely with local stakeholders, including the City of Charlevoix’s Planning & Zoning Department and the Downtown Development Authority (DDA). Furthermore, the Chamber is a partner of the Northern Lakes Economic Alliance (NLEA), the lead economic development organization for Charlevoix, Antrim, Cheboygan, and Emmet counties.

This collaboration helps local businesses access state programs, such as grants offering up to $30,000 for eligible businesses, often requiring a 10% cash match, which is a vital source of funding for expansion and improvement projects.

Key 2025 Events and Programs for Community Vitality

Charlevoix’s economy is heavily reliant on its tourism sector, and the Chamber plays an instrumental role in coordinating and promoting the popular tourist-based events that draw visitors to the region year-round. These events not only boost commerce but also enhance the community’s quality of life.

1. The Annual Business Expo & Taste of Charlevoix

A flagship event for local commerce, the 13th Annual Business Expo and Taste of Charlevoix is scheduled for Wednesday, March 12, 2025. This event is a crucial platform for over 400 Chamber members to showcase their products and services to the wider community and to network with other business leaders, fostering B2B opportunities.

2. Leadership Charlevoix County (LCC) Program

A major focus on leadership development is demonstrated through the Leadership Charlevoix County (LCC) program. This 10-month course, which runs from August to June, is a coalition effort designed to inspire and prepare future leaders in the Charlevoix County Area. The curriculum is educational and hands-on, covering community awareness, networking, and leadership skill development, including an overnight retreat to the historic Beaver Island.

3. Major Tourist-Based Festivals

The Chamber actively supports and promotes the large-scale festivals that define Charlevoix’s summer and fall seasons, driving significant tourism revenue:

  • Venetian Festival: An 8-day summer spectacle that includes big-name concerts, spectacular fireworks displays over Round Lake, street and boat parades, a carnival, and various athletic events, making it a major economic driver in July.
  • Apple Fest: A popular fall event that highlights the region's agricultural heritage, featuring the Farmer's Market, local food booths run by non-profit organizations, and seasonal produce.
  • Waterfront Art Fair: Held in August, this event showcases the artistic community and draws art enthusiasts from across the state.

The Future of Charlevoix Commerce

The Charlevoix Area Chamber of Commerce is strategically positioned to navigate the economic currents of the mid-2020s. By prioritizing strong member engagement, leveraging its role in the Northern Michigan Chamber Alliance for advocacy, and continuing to coordinate high-impact community events, the CACC is ensuring a stable and prosperous environment. The focus on developing future leaders through the LCC program and providing direct business support resources demonstrates a long-term commitment to the area's vitality. The Chamber’s proactive approach to uniting individuals, retail, and industrial businesses remains the foundation for the betterment of the entire Charlevoix community.
The Charlevoix Chamber: 5 Critical Ways It’s Shaping Northern Michigan’s 2025 Economic Landscape
charlevoix mi chamber of commerce
charlevoix mi chamber of commerce

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