The Ultimate List: 10 Celebrities Who Defined Louis Vuitton Bag Trends In 2025
The landscape of luxury fashion is constantly shifting, but one name remains an unshakeable pillar of prestige: Louis Vuitton. As of late December 2025, the Maison continues to dominate the celebrity sphere, not just through red carpet gowns but, more importantly, with its iconic and newly released handbags. The year 2025 proved to be a pivotal moment, cementing the status of global ambassadors while introducing fresh faces and groundbreaking new bag designs, all under the creative direction of Nicolas Ghesquière for womenswear and Pharrell Williams for menswear.
From K-Pop idols debuting viral new silhouettes to Hollywood veterans championing timeless classics, the Louis Vuitton bag sightings of 2025 were a masterclass in aspirational style. This deep dive explores the A-list stars and House Ambassadors who dictated the must-have Louis Vuitton bags of the year, providing a definitive guide to the most influential luxury accessory moments.
The Defining Louis Vuitton House Ambassadors and Their Signature Bags of 2025
The relationship between Louis Vuitton and its House Ambassadors is symbiotic, with the celebrities lending their global influence to the brand's most important collections and leather goods campaigns. Here is a definitive list of the top ambassadors who showcased the most coveted LV bags in 2025, solidifying their roles as the ultimate style authorities.
- Lisa (BLACKPINK):
- Signature Bag Moment: The debut of the all-new LV Biker Bag for the Spring-Summer 2025 collection.
- Other Key Bags: Frequently seen with the Pic Trunk Monogram and various iterations of the classic Petite Malle.
- Event Spotlight: Attended the 2025 Met Gala, solidifying her status as a global fashion icon and a key muse for Nicolas Ghesquière.
- Emma Stone:
- Signature Bag Moment: Headlining the Fall 2025 Leather Goods campaign, championing the iconic Capucines handbag.
- Other Key Bags: Also featured prominently with the architectural Side Trunk bag, emphasizing its modern yet timeless appeal.
- Brand Role: A long-time House Ambassador, her campaigns focus on the enduring craftsmanship and heritage of LV's most sophisticated lines.
- Felix (Stray Kids):
- Signature Bag Moment: Debuting the 2025 Silver Lockit for UNICEF, a piece that blends philanthropy with high fashion.
- Other Key Bags: Often seen carrying smaller, gender-neutral bags and clutches at major events, including pieces from the men's collection by Pharrell Williams.
- Event Spotlight: Walked the runway for the Louis Vuitton Fall-Winter 2025-2026 womenswear show, underscoring his versatile role in the Maison.
- Saoirse Ronan:
- Signature Bag Moment: Featured in the Spring-Summer 2025 campaign, showcasing a variety of new bags and accessories that emphasize artistic and modern silhouettes.
- Brand Role: Her involvement highlights a more artistic and nuanced approach to luxury, often seen with unique, avant-garde styles.
- Jeremy Allen White:
- Signature Bag Moment: Attended the 2025 Met Gala, pairing his elegant look with a supple black Speedy P9 Bandoulière 20 evening bag, a specific high-end iteration of the classic Speedy.
- Brand Role: His presence and campaign work signal Louis Vuitton's continued push into the high-profile American acting market, often seen with sophisticated men's leather goods.
The Most Viral Louis Vuitton Bag Sightings of the 2025 Red Carpet Season
The 2025 Met Gala and the Louis Vuitton Cruise 2025 show were unmissable events that generated global buzz, providing the perfect stage for celebrities to showcase the newest and most exclusive LV bags. These moments often launch a bag from a runway piece to a viral must-have accessory overnight.
The Speedy P9 Bandoulière 20 was the undeniable breakout star of the 2025 Met Gala. While the classic Speedy is a staple, the P9 version—a nod to Pharrell Williams' P9 collection—elevated the design to a collector's item, especially when carried by figures like Jeremy Allen White. This specific sighting demonstrated the bag's versatility, moving beyond its traditional travel context to become a high-fashion evening clutch for both men and women.
At the Cruise 2025 show, the front row was a spectacle of global influence. While many attendees, including Liu Yifei and Doona Bae, carried classic Monogram and Damier pieces, the focus was often on the subtle details of their chosen bags. Naomi Osaka, a longtime LV fixture, was seen with a structured, brightly colored Twist Bag, a model known for its signature LV logo clasp and bold colorways. These appearances, though perhaps less focused on a single new 'It Bag,' underscored the enduring appeal of the Maison's core leather goods lines.
The rise of new ambassadors like Chase Infiniti also brought attention to emerging bag trends. Her appointment and subsequent appearances highlighted the brand's smaller, more practical luxury bags, such as the Dauphine or a mini Keepall style, catering to a younger, more dynamic audience.
The Louis Vuitton Bag Models That Defined 2025 Luxury Trends
Beyond the celebrity faces, the bags themselves told a story of heritage, innovation, and global appeal. The 2025 collections introduced several key models and rejuvenated classics that dominated the luxury handbag market. Topical authority in the LV world is built on understanding the nuances of these silhouettes and their cultural impact.
The LV Biker Bag: The New Viral Sensation
Spearheaded by Blackpink's Lisa, the LV Biker Bag was the most talked-about new entry. This bag features a distinct, structured silhouette with a utilitarian edge, often incorporating motorcycle-jacket-inspired details like quilting or heavy hardware. Its immediate association with a global music superstar ensured its viral success, making it the ultimate street-style trophy bag of the year. This model perfectly captured the current fashion zeitgeist of mixing high-luxury materials with a rebellious, ready-to-wear attitude.
The Capucines and Side Trunk: Timeless Elegance
The enduring power of the Capucines bag was reaffirmed by Emma Stone's Fall 2025 campaign. Named after the street where Louis Vuitton opened his first store in 1854, the Capucines represents the pinnacle of LV craftsmanship—a sophisticated, un-monogrammed piece that appeals to the discreet luxury consumer. Paired with the Side Trunk, a modern reinterpretation of the House's historic trunk-making roots, these two bags showcased the duality of the Louis Vuitton woman: classic yet contemporary.
The Speedy and Keepall: Pharrell's Monogram Legacy
While Nicolas Ghesquière focused on the women's leather goods, Pharrell Williams' influence on the men's line continued to generate buzz, particularly through the use of the iconic Monogram pattern on classic shapes. The Speedy P9 and the various iterations of the Keepall travel bag were seen on male ambassadors like J-Hope, Jackson Wang, and BamBam. These bags, often in vibrant colors or exotic leathers, transformed traditional luggage into statement pieces, solidifying the trend of men carrying high-fashion handbags as everyday accessories.
The Global Reach: K-Pop and Olympic Influence
Louis Vuitton's strategy in 2025 heavily relied on its global ambassadors, particularly those in K-Pop and sports, to drive topical authority. The influence of K-Pop idols like Felix and Lisa cannot be overstated; their airport fashion alone can sell out a bag model within hours. These stars often showcase the smaller, crossbody LV bags, such as the Multi Pochette Accessoires or the Coussin, demonstrating that luxury is moving toward practical, everyday wearability.
Furthermore, the lead-up to the Paris 2024 Olympic Games saw athletes like swimmer Léon Marchand and rugby player Antoine Dupont join the LV family. While they may not be seen with a traditional handbag, their association with the brand brought attention to the luxury travel and luggage category, including the iconic Horizon Suitcase and various Backpacks—a subtle yet powerful way to expand the brand's footprint beyond the traditional fashion sphere.
In conclusion, 2025 was a year where Louis Vuitton skillfully balanced its heritage with future-forward design. The celebrity sightings—from the high-octane red carpet moments to the meticulously crafted campaigns—demonstrated that the LV bag remains the ultimate status symbol, constantly evolving while staying true to its trunk-making origins. Whether it's the viral LV Biker or the timeless Capucines, the A-list's endorsement ensures that Louis Vuitton continues to lead the global luxury conversation.
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