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Speed Society: 5 Unfiltered Facts That Prove Its Legitimacy (Or Expose The Scam)

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The question of "Is Speed Society legit?" is one of the most searched queries in the automotive enthusiast world, especially as their car giveaways become more extravagant. As of today, December 25, 2025, the short answer is a resounding yes, Speed Society is a legitimate business, but the long answer requires a deep dive into their business model, legal compliance, and the concrete proof of their past winners. The company operates as a massive automotive lifestyle brand and sweepstakes facilitator, using the sale of merchandise to generate entries into their high-value car and cash giveaways, all while strictly adhering to U.S. sweepstakes laws.

For anyone skeptical about winning a dream car just by buying a t-shirt or entering for free, your skepticism is valid—but the evidence overwhelmingly supports Speed Society's operation as a legal, licensed, and bonded sweepstakes company. We've compiled the most up-to-date and unfiltered facts on their legitimacy, from their official business standing to the real people who have driven away in their prize vehicles.

Speed Society Company Profile and Business Model

Speed Society is more than just a giveaway company; it positions itself as the world's largest automotive enthusiast network. This brand has successfully blended content publishing, online retail, and high-stakes sweepstakes to create a unique and highly profitable business model. Understanding this structure is key to understanding why they are not a scam.

  • Company Name: Speed Society Inc.
  • Primary Business: Automotive Vertical Content Publishing, Online Retailer, and Sweepstakes Facilitator.
  • Headquarters Location: San Diego, California.
  • Years in Business: Over 10 years in the sweepstakes industry, with the business itself having a longer history.
  • Key Leadership: Matt Wright (President / Co-Founder), Nicholas Koskowski (Chief Technology Officer).
  • Network Reach: Over 150,000,000 active monthly users across their content network.

The core of their revenue model is the sale of branded merchandise, such as clothing and accessories. For every dollar spent on their website, customers receive a set number of entries into the current sweepstakes drawing (e.g., 150 or 200 entries per $1 spent). This model is common among large-scale car giveaway companies, making the purchase of merchandise the primary way most people enter. However, the most critical fact for legitimacy is the "No Purchase Necessary" clause.

5 Unfiltered Facts Proving Speed Society Is Legit

The best way to silence the "scam" rumors is to look at verifiable, third-party data and concrete proof. These five facts confirm Speed Society’s status as a legitimate operation.

1. A+ Better Business Bureau (BBB) Rating and Accreditation

Speed Society Inc. maintains an A+ rating with the Better Business Bureau (BBB) and has been a BBB Accredited Business since October 3, 2019. The BBB rating reflects the company's commitment to resolving customer complaints and operating transparently. While no business is without complaints, maintaining the highest possible rating over several years is a strong indicator of a legitimate operation, not a scam.

2. The "No Purchase Necessary" Legal Compliance

All legitimate sweepstakes in the United States must offer a free method of entry, and Speed Society complies with this legal requirement. Their Official Rules explicitly state: "NO PURCHASE OR PAYMENT OF MONEY IS NECESSARY TO ENTER OR WIN THIS SWEEPSTAKES." This free entry method, typically via mail-in entry, is what legally distinguishes a sweepstakes from an illegal lottery. Furthermore, they are licensed and bonded in all 50 U.S. states plus Canada, ensuring regulatory compliance across all jurisdictions.

3. Verifiable Past Winners and Prize Deliveries

The most compelling evidence is the existence of real people who have won their prizes. Speed Society has given away over 53 cars and cash prizes over the last decade. Their "Winners Circle" features numerous individuals who have received their prize, often including a VIP experience. Specific winners include:

  • Chuck Evans
  • Will Apps
  • Britney Jules
  • Joshua Lesavoy
  • Nick Varela (Winner of SSG37 "TRACK LEGENDS")
  • Chris Abbe (Winner from Colorado)
  • A Winner of an Alpha 7 Nissan GT-R
  • A Winner of a MegaCab Cummins Truck

These winners are often featured in videos and social media posts detailing their VIP experience, including flying out to San Diego to pick up their custom vehicle and cash prize.

4. High Trust Ratings from Third-Party Security Sites

Independent website security and review platforms have given Speed Society high marks. ScamAdviser, for example, has concluded that "speedsociety.com is very likely not a scam but legit and reliable." Other trust rating services have noted the site's high trust score, secure SSL certificate, and popularity (a Tranco ranking of 20), all of which indicate a well-established and secure e-commerce operation.

5. Winner Selection Transparency and Anti-Scam Policy

The winner selection process is handled by a third-party agency, which is standard practice for large-scale sweepstakes. This ensures the drawing is random and unbiased. Crucially, Speed Society has a clear anti-scam policy: they will NEVER ask a winner to pay any fee, tax, or shipping cost to receive their prize. This is the most important red flag to watch out for in any sweepstakes—a legitimate company handles all costs, while scammers demand an upfront payment.

Addressing Common Speed Society Concerns and LSI Entities

Despite the overwhelming evidence of legitimacy, the skepticism persists, mainly due to the sheer size of the prizes and the nature of the business model. Here are answers to common concerns and related entities:

Why Do Some People Think Speed Society is a Scam?

The primary reason for skepticism is the low odds of winning. With millions of entries for each giveaway, the probability of any single person winning is extremely small, which naturally leads to disappointment and accusations of a "fake" contest from non-winners. Furthermore, the business model—where a purchase is *encouraged* for entries—can feel like a disguised lottery, even though the free entry method makes it a legal sweepstakes.

What Happens When You Win a Speed Society Car?

Winning a Speed Society giveaway involves much more than just the car. The winner also receives a substantial cash prize to cover the mandatory federal and state income taxes associated with the value of the car and the cash prize itself. This is a critical detail, as prize winners are responsible for taxes. For example, a winner of a custom Dodge Challenger Hellcat Redeye or a heavily modified Ford Mustang GT would receive the vehicle plus a check to cover the tax burden, ensuring they can actually afford to keep the prize. This tax coverage is a hallmark of a high-quality, legitimate sweepstakes.

Key Automotive Entities and Giveaways

Speed Society’s giveaways often feature highly sought-after and custom-built vehicles, which is a key draw for the enthusiast community. The cars are not stock, but heavily modified with performance parts, increasing their value and appeal. Some of the types of vehicles and modifications featured include:

  • Custom Nissan GT-R builds (like the Alpha 7)
  • High-horsepower Dodge Challenger and Charger Hellcats
  • Custom-lifted MegaCab Cummins or Duramax Diesel trucks
  • Modified Chevrolet Corvettes and Camaros
  • Performance upgrades like turbochargers, superchargers, and custom exhaust systems.

In conclusion, when you weigh the verifiable facts—the A+ BBB rating, the legal compliance with "No Purchase Necessary" rules, and the long list of confirmed past winners—against the anonymous online claims, the verdict is clear: Speed Society is legit. They are a legally operating sweepstakes company that has successfully leveraged an automotive lifestyle brand to fund massive, high-value giveaways for over a decade. Your chance of winning is small, but the sweepstakes itself is absolutely real.

Speed Society: 5 Unfiltered Facts That Prove Its Legitimacy (Or Expose The Scam)
is speed society legit
is speed society legit

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